Blog
Stories, research, and product updates from the Mindful Giving team.
October 2, 2026
August 18, 2026
Four studies on why item giving works: the data behind donor acquisition through wishlist-based in-kind giving, not just our word for it.
August 12, 2026
40% of Americans give physical items, not cash. What the data says about the donor participation crisis, and why new donors matter most.
July 27, 2026
How ASPCA uses Mindful Giving wishlists to connect animal-focused donors to measurable, timely, real impact, not just good intentions.
April 30, 2026
In-kind donations create real operational burden: unwanted items, manual tracking, no donor visibility. Here's how Mindful Giving fixes each one.
March 31, 2026
How Sleep in Heavenly Peace scaled in-kind giving across 385+ chapters with Mindful Giving, raising $19,259 in the first two months.
March 25, 2026
How Make-A-Wish uses Mindful Giving's Amazon-powered wishlists to turn hardship into hope faster, with less manual work behind every wish.
February 4, 2026
How YWCA Columbus, serving Central Ohio for 140 years, used Mindful Giving to run a coat drive reaching 123 donors, 81 of them brand new.
January 22, 2026
The data says donors aren't disengaged, they want to give and see impact. Here's how to convert that into new and recurring donors.
January 16, 2026
How Armed Services YMCA Camp Pendleton uses Mindful Giving to scale in-kind donations, raising roughly $30,000 a year for military families.
November 5, 2025
Rising grocery costs and funding cuts are straining food programs. Here's how nonprofits can respond quickly with wishlist-based giving.
October 29, 2025
In-kind donations solve a persistent nonprofit challenge: getting the right supplies to the people who actually need them.
