The Power of In-Kind Donations for Nonprofits

In-kind donations solve a persistent nonprofit challenge: getting the right supplies to the people who actually need them.
Mindful Giving Launches Version 2.0

Mindful Giving Version 2.0 is live, a major leap forward in how nonprofits receive in-kind donations through Amazon, refined from real feedback.
Empowering Military Families with Scalable In-Kind Donations

How Armed Services YMCA Camp Pendleton uses Mindful Giving to scale in-kind donations, raising roughly $30,000 a year for military families.
Need New Donors or More Recurring Donors?

The data says donors aren’t disengaged, they want to give and see impact. Here’s how to convert that into new and recurring donors.
ASPCA Wishlists Through the Lens of Mindful Giving

How ASPCA uses Mindful Giving wishlists to connect animal-focused donors to measurable, timely, real impact, not just good intentions.
YWCA Columbus + Mindful Giving = A Success Story

How YWCA Columbus, serving Central Ohio for 140 years, used Mindful Giving to run a coat drive reaching 123 donors, 81 of them brand new.
How Technology Helped Grant More Wishes

How Make-A-Wish uses Mindful Giving’s Amazon-powered wishlists to turn hardship into hope faster, with less manual work behind every wish.
A Success Story in Scaling In-Kind Giving Nationwide

How Sleep in Heavenly Peace scaled in-kind giving across 385+ chapters with Mindful Giving, raising $19,259 in the first two months.
The Donor Participation Crisis

40% of Americans give physical items, not cash. What the data says about the donor participation crisis, and why new donors matter most.
The Research Behind Item Giving

Four studies on why item giving works: the data behind donor acquisition through wishlist-based in-kind giving, not just our word for it.